Project Assignment
PROJECT ASSIGNMENT
Project: create a blog
Grading: based on the number of subscribers
% of course grade: 35%
Learning objectives:
1. Learn about blogging as a low cost communications method
2. Learn how to use social media to create viral marketing
3. Building subscribers requires many entrepreneurial techniques
4. Learning to choose technology and integrate it into a business objective
Important questions
1. Target customer
2. Thematic focus
3. Title
4. Meta tags
5. Ease of use (subscribers)
6. Discipline
7. Content production strategy
8. Getting the word out
Blogging platforms
Hints
1. Read about how to increase blog subscribers
2. Read popular blogs
3. Read blogs on your subject
4. Write well


